Listing issues: Image quality
High-quality images are crucial for attracting buyers on Etsy. They provide a clear representation of your product, instilling confidence in potential customers. Poor image quality can deter buyers, leading to decreased sales and visibility.
Why image quality matters
Etsy emphasizes the importance of high-resolution images, recommending that sellers upload photos that are at least 2000 pixels wide or high to ensure clarity and zoom functionality. According to the Etsy Seller Handbook:
Each of your listings should include multiple high-quality photos, which are critical for buyers when deciding when to make a purchase.”
Clear, well-lit images help showcase the details of your product and make your listings stand out. Listings with high-quality images tend to rank better in Etsy search results and perform better in buyer engagement.
What Etsy recommends
Etsy advises sellers to use high-resolution images to showcase their products effectively. According to Etsy's guidelines:
"We recommend your listing photos have a width and height of at least 2000 pixels or more."
This ensures that images are clear and detailed, enhancing the buyer's experience.
Example:
Consider a shop selling handmade leather wallets. A comprehensive return policy might state:
- A shop selling handcrafted ceramic mugs might include images that:
- Show the mug from multiple angles.
- Highlight unique design details.
- Depict the mug in use, such as being held or placed on a table.
These high-quality images provide buyers with a comprehensive view of the product, increasing their confidence in making a purchase.
Do’s & Don’ts
Do:
- Use well-lit, high-resolution images that accurately represent your product.
- Include multiple photos to showcase different angles and details.
- Ensure images are in focus and free from distractions.
Don’t:
- Upload blurry, dark, or pixelated images.
- Use images with cluttered or distracting backgrounds.
- Misrepresent the product’s color, size, or features through misleading images.
How can Listadum help
Listadum automatically detects when your listing images are of low quality as part of the listing’s completion score.
When editing a listing, use the “Make bigger” button to generate an upscaled version of your image.
Ready to dive in?
Start improving your shop today.
Connect your Etsy store to receive personalized recommendations to improve your shop and listings, get more views, and drive more sales.